A couple of months ago I was chatting to a senior leader, who was telling me how he'd managed to change his company culture.
"You must have communicated well!" I told him admiringly.
"Oh no," he replied. "This wasn't about comms. This was about getting people engaged with ideas and projects, and getting them to feel they can really influence the decisions taken at the top."
I smiled. To me, this all boils down to one thing – communication.